Why our designer/director Charlotte chose to support CoppaFeel!

October 25, 2014

It’s likely that at some point in our lives, cancer will touch us all. Whether it's ourselves, a family member or the effect of a friend's suffering, it seems cancer permeates our lives these days. Even if it’s presence remains shadowy at the periphery of our own life, it’s effect can be profound.

Recently I watched “Kris: Dying to Live” as broadcast on the BBC. It detailed the story of Kristin Hallenga’s (age 23) experience with breast cancer and the charity CoppaFeel! she set up as a result with her twin sister Maren. It was the most moving & inspiring documentary on the subject I’ve seen. I'm not sure why it hit home with me exactly…maybe because she reminds me of me, maybe because she's not that much younger than myself or maybe because it showed cancer and it's effect in a daily lifestyle I can relate to. It showed her courage to live with passion, drive and positivity.

It struck me as particularly poignant that whilst Kristin was being diagnosed with breast cancer at age 23, I had just given birth to my daughter whom I was breastfeeding. It was overwhelming to think that just as my breasts were beginning to nourish and sustain a new life, Kris’s breasts had developed breast cancer which had spread throughout her body. She can never be cured. She has been given a life expectancy. I on the other hand, was just starting a family that has since grown. 

As a result of Kris’s courage and the profound effect her story had on me, I have decided to support CoppaFeel! through the sale of one of my company’s nursing tops. 

Breastfeeding is said to lower your chances of breast cancer but does not eliminate the risk. We all need to look after our breasts. Breast checking can identify the early signs of breast cancer making treatments more effective and survival rates higher.  For those of you beginning the journey of raising a family, I encourage you to look after yourselves for their sake. Please teach your family that breast checking is a normal healthy habit and lead by example. 

For every Sweetheart Nursing Tee £26 sold, we will donate £2 to CoppaFeel!



CoppaFeel! is a charity which proactively educates 18- 30 year old female Britons, in a fun way, to check their boobs for the early signs of breast cancer with the aim of instilling a new healthy habit that could one day save their life. The CoppaFeel! mission is to make sure all breast cancers are diagnosed at the earliest stage possible making treatments more effective and survival rates higher. 

If the documentary gets broadcast again, I highly recommend you watch it, especially if you're a young woman “Kris: Dying to Live” In the meantime you can watch smaller snippets on this YouTube Channel 

This is how our donation helps:

£2 enables CoppaFeel! to send an SMS reminder message to 40 people every month to check their boobs

£5  helps CoppaFeel! reach 100 people a month and tell them that knowing their boobs could save their life, leaving them to plan nice things.

£50 would allow CoppaFeel! to send one of their Boobettes into a school or work place

£1000 covers the cost of CoppaFeel! going to a music festival to target about 50,000 more people

Alternatively, to make a direct donation text CoppaFeel! £3 (or whatever amount you’d like to give) to 70300. 

CoppaFeel! (registered charity [1132366]) will receive 100% of your donation. You will be charged for one standard text message plus your donation. Always get the bill payer's permission. By texting us you are also telling us you want to receive updates from us about the campaign. If you want to donate, but don't want CoppaFeel! to contact you by text in the future, add the words CoppaFeel! NO INFO when texting your donation

For more info or ways to donate visit the CoppaFeel! website 

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